ABOUT US
Brand Story
In ancient China’s imperial courts and apothecaries, whispers spoke of a legendary figure – the revered “Imperial Healer.”
This masterful physician, immersed in centuries of tradition, drew wisdom from the “Yellow Emperor’s Inner Canon.” Through diligent study, they unearthed a precious secret – an ancient formula once treasured by emperors for its potency.
The Imperial Healer meticulously crafted this elixir, preserving its knowledge across generations. Their dedication allowed this revered formula to endure as a whispered source of vitality.
Steeped in tradition yet unraveling ancient secrets, the Imperial Healer’s expertise brought forth an enduring elixir of rejuvenation.
Today, as we celebrate the fusion of ancient charm and contemporary allure, Xiangjiu stands as a testament to the enduring legacy of Chinese culture—a beacon of hope, vitality, and rejuvenation for all who seek it.
For millennia, generations carefully safeguarded an ancient elixir. They passed it down through history’s records. Finally, it resurfaced under the name “XiangJiu.”
With great care and modern techniques, skilled artisans revived the formula. They imbued it with a promise – to ignite passions and restore vitality anew.
From imperial palace corridors to modern Chinese streets, craftsmen elevated Xiangjiu. Their dedication brought it synonymous with excellence.
An unwavering commitment to quality drove the brand. It sold over six million units. For six straight years, it reigned as the undisputed champion.
Embracing the ethos of “Old Brand, New Vitality,” visionary leaders at Xiangjiu embarked on a journey to share their timeless tradition with the world. With roots deeply anchored in ancient wisdom and a vision set on the horizon of modern innovation, they invite all to rediscover the essence of vitality and embrace a life of renewed vigor through Xiangjiu’s offerings.
Brand Vision
Nurturing Love and Wellness Naturally, for the World
Embracing the philosophy of “Nurturing Love and Intimacy Naturally, for Couples Worldwide”, XiangJiu has been devoted to fostering harmonious relationships through generations of heritage and over two decades of research dedication. Our signature Delay Spray, along with the complete Intimacy Wellness range, has garnered growing affection from couples globally. Upholding the values of “Pragmatism, Perseverance, Humility, and Resilience”, we are committed to nurturing blissful, intimate connections using natural, time-honored wisdom.
